What’s hot, what’s not and what’s headed our way from the wine world
By Mireille Sauve
Trends are something we often equate to the world of fashion but they are very much present in the wonderful world of wine as well. Why, were it not for wine trends we would all still be pouring wine into clay cups instead of using crystal stemware and decanters. And screw caps? Who doesn’t love that a twist of the wrist now does the work a clunky corkscrew used to do?
While we soak in the burgeoning warmth of spring, watching the tulips bud and revelling in the freshness of a new year, let’s take a look at the year past to see what was cool, what became uncool and what’s coming on the wine horizon.
Animal wines are out
Thank goodness this fad is on its way out. For years, consumers have cuddled bottles adorned with plush cats, koalas, wallabies, dogs, monkeys, snakes and more, but why? An animal tells us nothing about the wine in the bottle, other than the sadly obvious “Cat’s Pee on a Gooseberry Bush” rendition, which tells us that the wine is a benchmark Sauvignon Blanc (in more detail than most of us ever wanted to know). Wineries are finally waking up to the fact that wine buyers want cleverness without the kitsch, and as such …
Informative
labels are in
Wine labels are important—they tell us what’s in the bottle so that we can make informed decisions. Expect to see more wineries listing the grape varietals that make up the wine in the bottle right there on the front label where we can see them. Names that we can pronounce make information even clearer for us and back labels complete with food-pairing tips are an
added perk.
Sunshine-in-a-Bottle
is out
Gone are the days when a good red wine meant a sweet fruit bomb in a glass. One-dimensional wines are a thing of the past as Canadian wine drinkers are ever developing their palates, thereby showing sophistication in their taste preferences. Where once there were ripe, juicy wines and not much else, there is now a growing trend toward wines with complexity.
Old World wines are in
For classic examples of wines with complexity, look to Old World archetypes such as France’s Chablis for Chardonnay, Italy’s Chianti Classico for Sangiovese and Germany’s Mosel for Riesling. More and more, we are seeing New World wine regions emulating these Old World styles by adopting their traditions of blending grapes, barrel aging and other time-honoured winemaking customs, all in the name of making wines that are more complex.
Alternative
packaging is out
Putting wine in Tetra-paks, plastic bottles and squeezy pouches just for the sake of doing something different has been called out as a waste of effort. A wave of unique bottling ideas swept store shelves not too long ago, boasting environmental friendliness, but consumers weren’t convinced. Rather, the spotlight is now being shone upon proven sustainability, from the growing of
the grapes right through to the packaging of
the wine.
Green wines are in
It’s no longer enough to put your wine into lighter glass bottles and claim that the fuel used to cart the stuff to our shores is reduced by 30 per cent due to a decrease in weight. Today’s wine drinkers are demanding a greater respect for the planet from wine producers so a wave of sustainability is sweeping store shelves. From organic and biodynamic wines to wines grown in vineyards that respect the nature around them to lightweight, recycled and recyclable packaging, green wines are all the rage. Many wineries are even going so far as to donate proceeds of their wine sales to conservation efforts toward Mother Earth and her animal inhabitants, topping the charts with a brighter shade of green.
Pinot Gris is out
Well, it isn’t out entirely, but it isn’t quite the rage that it once was. A few years back, almost every winery in BC ripped out its Pinot Blanc vines in favour of the hottest-selling white grape in the market: Pinot Gris. Now that BC wine appreciators have tasted Pinot Gris from every possible plot of land allocated to grape growing throughout the province, many have tired of the unilateral grape selection and are seeking other flavours. Thus, welcome aromatic white varietals and the inevitable return of the once-prized Chardonnay.
Chardonnay is back
It may take a while for this trend to fully take hold but winemakers worldwide are beginning to investigate the roots of the once-cherished Chardonnay, discovering that this noble grape variety can, and should, be used to make delicious and complex white wines which offer structure and diversity. Enhancing this revelatory trend is the welcome surge of lesser-known but equally wonderful grape varieties such as Pinot Blanc, Viognier, Semillon and Riesling.
Excitement is teetering on the horizon as we enter 2012 and the Year of the Dragon.
Embrace these new trends as they bring opportunities to discover new favourites for you and your kin.
As the old Scottish song suggests, let’s raise a cup of wine my friends, for auld lang syne!


